Art For The Paws: A Fundraising Art Exhibition
| Art For The Paws Planning, Deliverables, and Report |
Project: Art For The Paws
Details: During my educational career at Savannah College of Art and Design, I created, planned, and executed the art fundraising event "Art For The Paws"
Information: The event was a donation based, cost-free art exhibition that focused on raising funds for Greater Charlotte SPCA (Society for the Prevention of Cruelty to Animals).
Execution: I chose to advertise for Art For The Paws on social media outlets focusing on colorful, attention grabbing posts.
Experience: Leader in the creation, planning, and execution of an art fundraising event “Art For The Paws”. Performed duties of the executive and creative director of this event that showcased local art, a silent auction, a raffle, libations from local vendors, and a place where adoptable dogs could be showcased and gain an audience. I utilized digital design, social media, and marketing to advertise the event to the target market. The initial goal of the event was to attract 150 attendees and raise $500 in donations for Greater Charlotte SPCA (Society for the Prevention of Cruelty to Animals). "Art For The Paws" ended up raising over $1700 in donations and attracted over 500 attendees.
Type: Final Project for Master's Degree
Details: During my educational career at Savannah College of Art and Design, I created, planned, and executed the art fundraising event "Art For The Paws"
Information: The event was a donation based, cost-free art exhibition that focused on raising funds for Greater Charlotte SPCA (Society for the Prevention of Cruelty to Animals).
Execution: I chose to advertise for Art For The Paws on social media outlets focusing on colorful, attention grabbing posts.
Experience: Leader in the creation, planning, and execution of an art fundraising event “Art For The Paws”. Performed duties of the executive and creative director of this event that showcased local art, a silent auction, a raffle, libations from local vendors, and a place where adoptable dogs could be showcased and gain an audience. I utilized digital design, social media, and marketing to advertise the event to the target market. The initial goal of the event was to attract 150 attendees and raise $500 in donations for Greater Charlotte SPCA (Society for the Prevention of Cruelty to Animals). "Art For The Paws" ended up raising over $1700 in donations and attracted over 500 attendees.
Type: Final Project for Master's Degree
Big 3 x cbdMD
Partner: Big3 with Ice Cube featuring Steve Smith & Jonathan Stewart from the Carolina Panthers in Charlotte, NC
Details: cbdMD Community Outreach And Charitable Organizations; cbdMD became the premier sponsor of the Big3 league
Information: I personally created, planned, implemented, and executed an event where cbdMD hosted a launch party at Ink and Ivy for the Big3 and their team members, including Ice Cube. cbdMD chose to be the leading sponsor for Ice Cube's Big 3 basketball league, and I thought it appropriate to throw them a sponsored party when the team came to play in Charlotte, North Carolina.
Experience: Leader in the creation, planning, and execution of the cbdMD / Big3 premier event. Performed duties of the marketing and events manager by hosting Ice Cube, Jonathon Stewart, Steve Smith, and other VIP guests, while also marketing cbdMD, their products, and gaining a new demographic.
Type: Marketing and Events Manager at cbdMD, LLC.
Details: cbdMD Community Outreach And Charitable Organizations; cbdMD became the premier sponsor of the Big3 league
Information: I personally created, planned, implemented, and executed an event where cbdMD hosted a launch party at Ink and Ivy for the Big3 and their team members, including Ice Cube. cbdMD chose to be the leading sponsor for Ice Cube's Big 3 basketball league, and I thought it appropriate to throw them a sponsored party when the team came to play in Charlotte, North Carolina.
Experience: Leader in the creation, planning, and execution of the cbdMD / Big3 premier event. Performed duties of the marketing and events manager by hosting Ice Cube, Jonathon Stewart, Steve Smith, and other VIP guests, while also marketing cbdMD, their products, and gaining a new demographic.
Type: Marketing and Events Manager at cbdMD, LLC.
SSFF x cbdMD
Community Outreach: Steve Smith Family Foundation's Tee Up for Health
Details: cbdMD was a premium sponsor for the Steve Smith Family Foundation's Tee Up For Health
Information: The Steve Smith Family Foundation, founded by team cbdMD athlete Steve Smith, Sr., is dedicated to providing hope and inspiration to those in need while advancing causes close to the Smith family’s heart: promoting family health and wellness as well as the awareness and prevention of domestic violence. Established in 2013, the organization sets up to positively contribute to the community. The Tee Up For Health took place on September 9th at Top Golf in Charlotte, NC. Funds from this event benefited the Smith Family Wellness Center, a clinic that offers families affordable, safe, and holistic medical care and counseling services. cbdMD sponsored the VIP lounge where guests received cbdMD products as well as the hole-in-one competition.
Experience: Leader in the planning, and execution of cbdMD sponsorship events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
Details: cbdMD was a premium sponsor for the Steve Smith Family Foundation's Tee Up For Health
Information: The Steve Smith Family Foundation, founded by team cbdMD athlete Steve Smith, Sr., is dedicated to providing hope and inspiration to those in need while advancing causes close to the Smith family’s heart: promoting family health and wellness as well as the awareness and prevention of domestic violence. Established in 2013, the organization sets up to positively contribute to the community. The Tee Up For Health took place on September 9th at Top Golf in Charlotte, NC. Funds from this event benefited the Smith Family Wellness Center, a clinic that offers families affordable, safe, and holistic medical care and counseling services. cbdMD sponsored the VIP lounge where guests received cbdMD products as well as the hole-in-one competition.
Experience: Leader in the planning, and execution of cbdMD sponsorship events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
Race to Rebuild
Community Outreach: Race to Rebuild with Travis Pastrana and Nitro Circus
Details: cbdMD funded the "Race to Rebuild" and worked with Nitro Circus in Puerto Rico to rebuild the community
Information: Travis Patrana, 11-time X Games gold medalist; Ryan Sipes, 2-time AMA rider of the year; and motocross racing icon and former MX of Nations winner, Kevin Windham competed as Team Puerto Rico in the Motocross of Nations in October 2018 to raise money, bring awareness, and provide hands-on help for the island still reeling from the effects of Hurricane Maria. To offer support, team Puerto Rico took all funds raised through sponsorships, donations, and merchandise sales to the island. Working alongside team cbdMD, Global Disaster Outreach, and NeWave Construction, the team worked to repair local infrastructure. cbdMD helped to rebuild homes, motocross training facilities, churches, and provided school supplies for local children. We also paid for and provided merchandise for sale to help raise funds.
Experience: Leader in the creation, planning, and execution of cbdMD events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
Details: cbdMD funded the "Race to Rebuild" and worked with Nitro Circus in Puerto Rico to rebuild the community
Information: Travis Patrana, 11-time X Games gold medalist; Ryan Sipes, 2-time AMA rider of the year; and motocross racing icon and former MX of Nations winner, Kevin Windham competed as Team Puerto Rico in the Motocross of Nations in October 2018 to raise money, bring awareness, and provide hands-on help for the island still reeling from the effects of Hurricane Maria. To offer support, team Puerto Rico took all funds raised through sponsorships, donations, and merchandise sales to the island. Working alongside team cbdMD, Global Disaster Outreach, and NeWave Construction, the team worked to repair local infrastructure. cbdMD helped to rebuild homes, motocross training facilities, churches, and provided school supplies for local children. We also paid for and provided merchandise for sale to help raise funds.
Experience: Leader in the creation, planning, and execution of cbdMD events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
cbdMD Activations
Partner: Nitro Circus U.S. Tour
Details: During my career at cbdMD, I have planned and executed over sixty activations with Nitro Circus
Information: These events included planning, team management, execution, leading the events team, and tracking ROI and ROO
Experience: Leader in the planning, and execution of cbdMD events at Nitro Circus events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
Details: During my career at cbdMD, I have planned and executed over sixty activations with Nitro Circus
Information: These events included planning, team management, execution, leading the events team, and tracking ROI and ROO
Experience: Leader in the planning, and execution of cbdMD events at Nitro Circus events. Performed duties of the marketing and events manager of these events that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
| Marketing, Pre-Event Analysis |
Partner: Carolina Country Music Festival in Myrtle Beach, SC
Details: Planning and executing a four-day long activation at CCMF
Information: cbdMD launched an activation in Myrtle Beach during the Carolina Country Music Festival
Experience: Leader in the planning, and execution of cbdMD being the leading sponsor at CCMF. Performed duties of the marketing and events manager during this event that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
Details: Planning and executing a four-day long activation at CCMF
Information: cbdMD launched an activation in Myrtle Beach during the Carolina Country Music Festival
Experience: Leader in the planning, and execution of cbdMD being the leading sponsor at CCMF. Performed duties of the marketing and events manager during this event that showcased cbdMD, their products, gaining ROI through collecting emails, and educating the masses about CBD products, and gaining a new target market/audience.
Type: Marketing and Events Manager at cbdMD, LLC.
